CARE2 is holding a webinar on strategies for successfully welcoming, cultivating, and converting new leads into donors. Holly Ross of NTEN will moderate a panel with Heidi Hess of Children's Defense Fund and Greg Zelder of the California State Parks Foundation. They will review data about … [Read more...]
Archives for September 2009
Donor Tracking vs. Business Intelligence
The Nonprofit Times recently published an article called Is It Donor Management Software Or Business Intelligence. It discusses what Laura Quinn calls the "movement from merely tracking data to an emphasis on using it strategically to make business decisions." This vision of … [Read more...]
Develop Your Social Media Strategy with NTEN
What: NTEN is holding an online workshop on social media using a Choose Your Own Expert format. They've gathered a group of nonprofit social media experts to help you devise a solid organizational strategy and learn the secrets of a variety of social media tools. After an opening plenary by … [Read more...]
Analysis of the CASE Online Fundraising Survey
Steve MacLaughlin at Blackbaud has written an analysis of the CASE Online Fundraising Survey. No surprise -- he focuses on the high number of responses that said they "don't know" or "don't measure" and cites the maxim "If you can't measure it, then you can't … [Read more...]
Results of CASE’s 2009 Online Giving Survey
Those of you who fundraise for educational institutions or are interested in how they're raising money online should check out the results of the Council for the Advancement and Support of Education's 2009 survey on online giving (PDF). Some highlights: read more … [Read more...]