Archive for September, 2009

Converting Fresh Leads into Donors

CARE2 is holding a webinar on strategies for successfully welcoming, cultivating, and converting new leads into donors. Holly Ross of NTEN will moderate a panel with Heidi Hess of Children’s Defense Fund and Greg Zelder of the California State Parks Foundation. They will review data about nonprofits’ speed and type of responses to newly acquired [...]

Filed in Email Marketing, Fundraising, Online Fundraising, TechSoup No Responses yet

Free Digital Storytelling Online Event

My friends at TechSoup asked me to pass along info about their upcoming digital storytelling event.

Looking for an innovative and compelling way to tell your organization’s story? From September 30 to October 21, TechSoup will host a free Digital Storytelling online event including expert roundtable discussions, nonprofit case studies, online discussions, live chat, and a [...]

Filed in TechSoup No Responses yet

Donor Tracking vs. Business Intelligence

The Nonprofit Times recently published an article called Is It Donor Management Software Or Business Intelligence.  It discusses what Laura Quinn calls the "movement from merely tracking data to an emphasis on using it strategically to make business decisions."  This vision of donor management software is nothing new.  I’ve heard countless organizations describe their donor [...]

Filed in Advancement Services, Donor Databases, Fundraising No Responses yet

Develop Your Social Media Strategy with NTEN

What: NTEN is holding an online workshop on social media using a Choose Your Own Expert format. They’ve gathered a group of nonprofit social media experts to help you devise a solid organizational strategy and learn the secrets of a variety of social media tools.  After an opening plenary by Beth Kanter, you’ll choose one [...]

Filed in Advocacy, NTEN, Social Media, TechSoup, Web 2.0 No Responses yet

Analysis of the CASE Online Fundraising Survey

Steve MacLaughlin at Blackbaud has written an analysis of the CASE Online Fundraising Survey.  No surprise — he focuses on the high number of responses that said they "don’t know" or "don’t measure"  and cites the maxim "If you can’t measure it, then you can’t manage it."  His analysis is at http://forums.blackbaud.com/blogs/connections/archive/2009/09/17/online-giving-trends-in-higher-education.aspx
 

Filed in Fundraising, Online Fundraising No Responses yet

Results of CASE’s 2009 Online Giving Survey

Those of you who fundraise for educational institutions or are interested in how they’re raising money online should check out the results of the Council for the Advancement and Support of Education’s 2009 survey on online giving (PDF).
Some highlights:
read more

Filed in Fundraising, Online Fundraising, TechSoup Comments Off