Archive for November, 2009

Adding Google Voice to My Web Site

I just added a Google Voice widget to my web site (on the Contact page).  When a caller clicks the icon s/he is prompted to enter a name and phone number.  Google Voice calls that number, then connects the caller to me as a free VOIP call.  Very cool. The hardest part was figuring out [...]

Filed in Wordpress No Responses yet

Online Alumni Communities in the Age of Social Media

I received the following email from a listerve.  The topic of closed alumni communities versus social media is on the minds of a lot of university staff, so I’m posting this along with my response. I’d like to hear from anyone who is using the social networking function of Blackbaud Net Community.  We are purchasing [...]

Filed in Alumni Relations,Education,Social Media No Responses yet

Schools using social media but not for fundraising

I spent the last 3 days at the CASE District VII conference, for schools in AZ, CA, Guam, HI, NV, and UT.  Social Media was a big topic this year, with workshop titles like "Maximizing Social Networks and Online Resources in Alumni Relations", "Now That Facebook and Twitter Aren’t Enough: Integrating Social Media into Your [...]

Filed in Fundraising,Online Fundraising,Social Media No Responses yet

Social Media for Revenue or Volunteers? Maybe Not

The results of two new surveys paint a bleak picture of the effectiveness of social media for fundraising and volunteer recruitment. The first from Philanthropy Action, has the depressing title, “Social Networking and Mid-Size Nonprofits: What’s the Use?” The survey is based on responses from about 200 mid-sized nonprofits (defined as having revenues between $1 [...]

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LinkedIn Discussions Are Spam Magnets

I’m a member of several LinkedIn discussion groups, but my participation is lukewarm at best.  One of the biggest problems is spam–the noise is drowning out the signal.  There doesn’t seem to be a way for moderators to review messages before they’re posted or for participants to flag spam for review by moderators.  As a [...]

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Clueless Charity PR

I got a press release today from a PR firm promoting its client’s plans to raise $1,000 for Thanksgiving meals and $5,000 for families in need at Christmas.  While these are certainly laudable goals, I had a strong negative reaction. First, the message is spam.  I have no connection to, and have never heard of, [...]

Filed in Fundraising No Responses yet