Corporate Giving Declined in 2008

Last month we mentioned GivingUSA's annual assessment of individual giving which showed that donations from individuals had dropped 5.7% overall in 2008. Things were even worse on the corporate side.

The Committee Encouraging Corporate Philanthropy's 2008 assessment of corporate gving (PDF) reports that corporate giving was down nearly 8% overall ($30.78 million compared to $33.19 million in 2007). Although 53% of corporations surveyed said they had increased their giving, and 27% had increased giving by at least 10%, it wasn't enough to make up for the overall decline.

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Transcript: Using Social Networks to Promote Good Causes

If you missed The Chronicle of Philanthropy's June 23 online discussion Using Social Networks to Promote Good Causes, the transcript is now available. The discussion featured:

Danielle Brigida, the social-media outreach coordinator at the National Wildlife Federation, in Washington, DC where she manages the organization's voice on online networks such as Facebook, MySpace, Care2, Change.org, Digg, and StumbleUpon.

Wendy Harman, the social-media manager at the American Red Cross, in Washington, DC. Previously she worked for the Future of Music Coalition and was a law clerk at Volunteer Lawyers for the Arts of Massachusetts.

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Online Discussion on June 23: Using Social Networks to Promote Good Causes

This Tuesday The Chronicle of Philanthropy will host another free online discussion about how nonprofits can use social media. The speakers include:

Danielle Brigida, the social-media outreach coordinator at the National Wildlife Federation, in Washington, DC where she manages the organization's voice on online networks such as Facebook, MySpace, Care2, Change.org, Digg, and StumbleUpon.

Wendy Harman, the social-media manager at the American Red Cross, in Washington, DC. Previously she worked for the Future of Music Coalition and was a law clerk at Volunteer Lawyers for the Arts of Massachusetts.

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Advice for Consultants - Part 2

Last week I posted John Elbare's advice for new nonprofit consultants. Today I'm posting Karen Nyhus' advice, originally posted on NTEN's nptechconsult forum (for members only) in response to a request for "resources and tips for our nonprofit technology community to help them start things off right in 2007." Although Karen's advice was focused on technology consultants, the business management tips (#4) are pertinent for all independent consultants. (Reposted with Karen's permission.)

Advice to newbies in nptech consulting:

(1) don't try to be a generalist, or at least don't try to know everything. It's impossible: the field has always been very big, and is now expanding in complexity and scope at an accelerating rate. Rather, define what you do (and what you don't do! an ongoing process...), find your peers, including those who do the things you don't, and affiliate. The tech underground model (loose yet organized affiliation of npo techs who share skills and back each other up) is one of the good models out there. They/we may soon have an operations manual to share on how to do it.

(2) Get a wiki. Use it not only to advertise your services, but also to share files with clients, point to resources, clarify your working style/methods/contract, etc. It's easy and cheap, accessible from anywhere, and will help you define your work.

(3) Find resources to build your skills, and give them time every week: webinars, listservs, online classes, books, etc. Attend conferences. Build this into your time and budget plans. Your clients expect you to know about new technologies, or at least know enough to be able to research something and inform them about it. Try out new technologies on your own when you get a chance. Even having 'touched' a system is a lot more than not knowing what it is. Be ahead of the curve.

(4) Learn the basic business skills that are essential to success and sanity:
- communication (timely, clear, complete, appropriate method: sometimes a phone call, sometimes an email, sometimes a memo, sometimes a meeting. paper trails matter.)
- learn how to say no. If you don't have time, or don't have the skills, or just really don't want to do it, don't. Learn to listen to your gut. If you feel pressured or uncomfortable, it's OK to say "I'm not sure; let me think about that and get back to you."
- get a good contract, customize it for your needs, and make sure to sign one with every client. Nolo Press has some good boilerplate contracts. Be prepared to spend some time negotiating terms (use Track Changes in Word for this purpose). Don't negotiate away things that feel critical or risky to you: this may not be the client for you. With experience, you will learn what matters to you. Put those critical things in the contract (customize your boilerplate). A complete contract is an important way to make sure expectations are clear and agreed upon from the start.
- every contract should have a scope of work, the more specific the better. SOWs can be made as attachments to contracts, with terms for amending them as things change.
- every contract should have an exit clause.
- every contract should have your hourly rate in it.
- every contract should consider liability. If you don't carry liability insurance, add a limited liability clause.
- push for a single point of contact with clients. You might even want to put this in your contract.
- make sure the client "owns" the project. If they can't designate a single point of contact and commit to meetings with you, they may not be ready to work with you.
- find out what role the client wants you to play on the scale of "just do it and let me know when it's done" to "show me every step you're doing." Check in on this periodically; it may change.
- document your work (for yourself, and the client): configurations/settings, inventories, assessments, options, recommendations, decisions, plans, budgets, meeting minutes.
- be clear ahead of time how you charge for phone calls and emails, especially from people who are not your point of contact, and/or in emergencies
- be clear who you are and are not supporting ("not" might include board members, organizations down the hall who stop by, sponsored projects, employees' home computers) and ask the client to communicate and hold the line on this. Otherwise, people will learn they can ask you for 'favors,' which may end up eating up a good deal of otherwise billable time. If you want to donate time to people (or work for pay), make it clearly outside the arrangement of the contract with the client (unless of course the client agrees specifically to pay for this).
- likewise, be clear with yourself (and clients, if it comes up) how you handle 'chat' time. If you're friendly and nice, people will want to talk with you, especially if you only visit now and then. You may have to 'manage' people's desire to stop by and talk (some staff people really don't get it about your time being billable, and you just have to set limits with them). My policy is, I say hello to people, and might chat for a minute or so. If there are 15 people in the office, I say 'hi' as I pass down the hall, chat for a minute with one person or maybe two, and get into my office to work. Including bathroom visits and making a cup of tea, it might all add up to 15 minutes within 4 hours' work. I think of it as the equivalent of a coffee break, and I bill for 4 hours. If I bend someone's ear for 20 minutes while onsite, though, I don't bill for that time: I initiated a conversation. Likewise if I have to do emergency support for client #2 while on site for client #1, I dock my hours with client #1 (and bill client #2 instead). However, if I'm on site working, and an ED interrupts my work to bend my ear about office politics or "howdja think that meeting went?" I bill for that. That's the client's decision about how to use my time.
- be clear what your availability is (hours during the day/night, weekends, turnaround time, vacations, etc.)
- push back with clients who want to rush forward into a new technology without a clear goal, an assessment or a plan. You're doing them a favor: in the long run it will save them both money and time. Assessment and planning should be part of the SOW. If they don't want to do this, you may not want to work with them. Bad planning, or no planning, can leave you holding the ball for a system that doesn't work, wasn't needed, isn't used, or doesn't do what the client expected.
- Likewise with training: almost all new technologies require training someone, either to use it, to maintain it, or both (unless it's only going to be you). Make sure this is agreed to.
- get a good time tracking system. Even a word doc you update every time you're on site for a client is better than notes scribbled on post-its. Even if you're not going to bill for all the time you were on-site, write down both the actual time spent, and the time you plan to bill for (and why). I write the major tasks I did, both to explain the time spent, and as a record of what was changed when (sometimes useful for technical reasons).
- get an expense tracking system: a mileage log for driving can include parking fees, tolls, equipment/supplies, and even function as a backup log of your hours worked onsite.
- get receipts for everything, whether a purchase for yourself or a client. Don't turn over original receipts to clients without keeping a copy.
- get a separate credit card (and preferably bank account) for your business.
- pay your taxes quarterly. Don't worry if it's not the exact amount; just get in the habit of sending a chunk of money to the state and federal (and possibly local) government a few times a year. It will save you from not only penalties and interest, but also from a cash-flow crunch in April.
- use Turbo Tax. It enormously simplifies doing self-employed taxes.
- get your files organized: both electronically and paper. Get files to hold all your new categories of information (esp. for taxes): invoices, business receipts, paystubs, supplies, etc.
- get a good mobile system to take tools and critical documents with you: a USB drive, ipod, or MMC or SD card in your smartphone, etc. I also have a remote connection to my home (business) laptop available at all times.
- keep good todo lists (to make sure you follow through on commitments to clients)
- build in time for billing, organizing files, reading the trade press, watching webinars, etc. There's a lot of overhead to consulting, even if you don't do a lot of networking or advertising.
- whatever you need to do, whether it's filing, going over meeting notes to take out 'todo' items, billing, etc.: do it ASAP. While onsite, I put reminders on my smartphone calendar to make sure I do critical things during my next 'free time,' or I send myself an email to do it at home that night.
- network. Get to know other techs. Find out how other people handle difficult situations you'll inevitably encounter. Find people you can complain to; it takes the pressure off.
- be nice to your clients. They're people, too. Their feelings about you are very important to your success. Technology causes aversion (fear, etc.) in the majority of the population. If you can laugh with them at the madness of computers, or show that you understand their frustrations, you will have more success in solving problems and getting cooperation.
- do what you tell your clients to do: back up your work. If you keep your work logs on the client site, send them to yourself periodically, or take copies on USB.
- bill regularly.

I rely on the following commercial sites for tech support and advice

0) above and beyond all, google rules. It's all a matter of using the right keywords. How did we ever do tech support before google?
1) eventid.net: to look up error messages on Windows servers. Google searches on problems often come up with good answers on this site.
2) experts-exchange.com: to post questions on many technical issues. Google searches on problems often come up with good answers on this site.
3) techrepublic.com: I use a lot of their webinars and white papers, and subscribe to several of their e-newsletters.
4) computerworld.com: I subscribe to many of their e-newsletters
5) network world: I subscribe to their e-newsletter

More and more I rely on webcasts to educate myself in new technology trends. I also buy a lot of books. O'Reilly's good for a lot of tech topics.

I buy my software (for clients) at techsoup.org and ccb nonprofits (the latter sell Adobe products and hardware).

I attend user group meetings, especially where applications of software I use is demo'd. Sometimes vendors provide free demos. I watch a lot of demos.

I also use many national nptech lists, most of which this community will know about (Riders, NPO-Techies, various NPO Groups lists, Techsoup's "by the cup", etc.). One which they may not is LS-TECH, the tech listserv for legal services, which is quite a large slice of the national nonprofit sector. I'm not sure whether they're open to a broader community, but I think they have archives online.

Then of course there's the nptech tag, which people should be familiar with.

HTH
:-)
Karen Nyhus
San Francisco
karennyhus.wikispaces.com


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Deadline July 1: $100,000 Drucker Award for Nonprofit Innovation

The Drucker Institute at Claremont Graduate University has posted the application for the 2009 Peter F. Drucker Award for Nonprofit Innovation.

The Drucker Award is given to a social-sector organization that demonstrates "change that creates a new dimension of performance. In addition, the judges look for programs that are highly effective and that have made a difference in the lives of the people they serve."

The first-place prize is $100,000, up from the $35,000 awarded in previous years. The second-place award is $7,500, and the third-place prize is $5,000. The application is available here. The submission deadline is 3 p.m. Pacific on July 1 so get moving!

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Phishing scam: Dear Webmail User

This is such a lame phishing scam that I can't imagine anyone falling for it.  But I received three of these messages in the past two days so I'm passing it along. I reported this account to Google, so I hope they'll disable it.

Dear Webmail User,

This message was sent automatically by a program on Webmail which
periodically checks the size of inboxes, where new messages are
received. The program is run weekly to ensure no one's inbox grows too
large. If your inbox becomes too large, you will be unable to receive
new email. Just before this message was sent, you had 18 Megabytes (MB)
or more of messages stored in your inbox on your Webmail. To help us
re-set your SPACE on our database prior to maintain your INBOX, you must
reply to this e-mail and enter your:

email:helpdesk.account01@gmail.com

Current User name: { }
and Password: { }

You will continue to receive this warning message periodically if your
inbox size continues to be between 18 and 20 MB. If your inbox size
grows to 20 MB, then a program on Bates Webmail will move your oldest
email to a folder in your home directory to ensure that you will
continue to be able to receive incoming email. You will be notified by
email that this has taken place. If your inbox grows to 25 MB, you will
be unable to receive new email as it will be returned to the sender.
After you read a message, it is best to REPLY and SAVE a copy.

Thank you for your cooperation.
Webmail Help Desk.

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Nonprofit Technology 601

ToolkitHeather Carpenter's Nonprofit Leadership 601 blog posted a list of resources for people who are new to the field of nonprofit technolology.

This post lists books, reports, Web sites, blogs, and conferences that nonprofit techies — and not just those newbies — should know about.

We're happy that TechSoup is listed right at the top of the list. Feel free to add your favorite nonprofit tech resources to the list by way of commenting on the post.

Photo: Neil T


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Advice for Consultants - Part 1

This post was inspired by my colleague Kris Putnam's advice for new consultants (So, You Want To Be A Philanthropy Consultant? and Starting A Consulting Business? 15 Things To Do Right Now). I received the following via CharityChannel's Consultants forum in 2003. I was just completing my first year as a solo consultant after 9 years of working for firms. This advice was provided by John Elbare in response to a question about what to expect as a new consultant. (Reposted with John's permission.)

It really does take two years to generate steady income. Other things to expect:

1. Income will fluctuate wildly from month to month.

2. You have arrange for your own benefits (insurance, retirement, etc).

3. You will have to make at least three personal presentations and proposals for every contract you get.

4. NPOs are usually very slow decision-makers, so you have to show them the "cost of waiting."

5. NPOs tend to see the fee you charge as an expense, rather than an investment, so you have to show the return-on-investment of your services.

6. One of the best ways to generate inquiries is by public speaking, so get good at it.

7. Plan on working every waking moment.

8. Get used to the idea that some of your competitors are "part-timers" who moonlight at consulting, but who have also have a day job that provides them with benefits and financial security. They are not really much competition. They are not building a business like you are.

9. During those first two years you have to spend every available dollar of marketing.

10. Do not be afraid to take on debt to get your business properly started. You just have to do it. Undercapitalization is the biggest reason for business failure.

11. You have to follow-up with your prospects, religiously.

12. Clients will not beat a path to your door. Forget about that.

John Elbare, MBA, CFP
Your Planned Giving Coach
Florida Philanthropic Advisors, LLC
813-949-2979 or 888-396-8781
email: JElbare at pgcoach.com
www.pgcoach.com

John's advice was right on target. Thanks, John.

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GivingUSA Reports a Drop in 2008 Giving

Peter Gerdes ImageThe good news from the annual GivingUSA report (PDF) on U.S. philanthropy is that total giving for 2008 was estimated to have exceeded $300 billion for the second year in a row, for a total of $307.65 billion. But, unfortunately, most of the news was bad. This was a two percent drop in current dollars (not adjusted for inflation) compared to 2007's $314.07 billion. Taking inflation into account, U.S. giving was down 5.7 percent, the largest drop since the group began tracking donations in 1956.

Individual giving, the largest component of charitable contributions (75 percent of the total), was down 2.7 percent compared with 2007 estimates (-6.3 percent adjusted for inflation). Corporate giving decreased 4.5 percent (-8 percent when adjusted for inflation). While giving to groups classified as Religious or Public-Society Benefit increased by approximately 1.5 percent each (adjusted for inflation), most groups saw decreases of between 3 and 22 percent (again, adjusted for inflation).

Check out this transcript of an online discussion the Chronicle of Philanthropy held to discuss the report and its implications on nonprofits and other recipients of charitable donations.

Photo: Peter Gerdes

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Transcript: Promoting Causes on Online Social Networks

As I mentioned last week, the Chronicle of Philanthropy held a live online discussion about how nonprofits can use social networks to promote their organizations.

On the panel, was Danielle Brigida, social-media-outreach coordinator at the National Wildlife Federation; marketing and communications consultant Nancy E. Schwartz; and Felicia Carr, director of online communications for the National Parks Conservation Association.

The full transcript is now available if you weren't able to participate in the live, online event.

 

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