Archive for the Tag 'Online Fundraising'

Convio’s 2009 Online Fundraising Benchmark Report

Convio has released a new online fundraising benchmark report that is based on data from 600 of Convio’s nonprofit clients from January 1, 2008 to December 31, 2008. The study reports: Positive year-over-year growth in all of the key areas of online success. Compared to 2007, results for online fundraising were up 14 percent, email [...]

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Do New Online Donors Give Again?

A new study released by Blackbaud’s Target Analytics division suggests that first-time online donors do not become recurring donors. The study of 24 national nonprofits found that people who make a first-time gift online often don’t make subsequent online gifts to the charity (although some give through other means). The Chronicle of Philanthropy’s coverage of [...]

Filed in Online Fundraising,TechSoup No Responses yet

Razoo: A Free Online Donation Service

I recently posted a notice that Google is limiting its free online donation service to Google grant recipients. Subsequently, TechSoup member schobert suggested checking out Razoo for Nonprofits. I looked at the service and spoke with Razoo’s CEO, Sebastian Traeger, last week and learned the following: Razoo is using Guidestar to list nonprofits and using Network for [...]

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Google Checkout No Longer Free for Nonprofits

Google has been offering free donation processing to nonprofits for the past couple of years through Google Checkout. That free service will end on March 1 except for U.S.-based nonprofits that receive Google Grants. Other nonprofits will pay 2% + $0.20 per transaction (but at least there won’t be any monthly, setup, or gateway service [...]

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Using Humiliation to Fundraise

Trend or coincidence? Twice in the past week I’ve come across online fundraising campaigns in which the fundraiser promises to do something embarrassing when the goal is met. Last week, Holly Ross, NTEN’s Executive Director, posted a video appeal for her attempt to raise $10,000 for scholarships to the upcoming Nonprofit Technology Conference. If she [...]

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Fundraising via Social Media: Pros and Cons

I’ve already mentioned Beth Kanter’s extensive discussion of Twestival, an attempt to raise $500,000 for the group charity:water using Twitter. Beth titled her post Are Fundraising Groundswells A Massive Opportunity or Distraction for Nonprofit Organizations? and didn’t reach a conclusion either way. Hildy Gottlieb takes the con side in her post Avoiding the Siren’s Song [...]

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Twestival: Trying to raise $500,000 through Twitter

Beth Kanter wrote an extensive, thoughtful account of the upcoming Twestival event, which aims to raise $500,000 for the group charity:water. As a fundraising operations geek, I wonder how this works on the back end. Will the Twestival organizers send tax receipts to the donors, or will that fall to charity:water? I hope it’s done [...]

Filed in Online Fundraising,Social Media,Web 2.0 One Response so far

MarketingProfs Free Virtual Conference

MarketingProfs, an online marketing resource center, is presenting a free virtual conference on online marketing. Many of their offerings require a paid membership, but this one is gratis. While it appears to be aimed at businesses (the tracks are called Business to Business and Business to Consumer), the topics look relevant to nonprofits, in my [...]

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Nonprofit Technology Resolutions for 2009

In early January, Convio asked a group of nonprofit technology bloggers to suggest New Year’s resolutions for nonprofits (TechSoup Blog was one of the participants). In addition, they asked people to post resolutions on Convio’s Connection Café blog. Subsequently, they reviewed the resolutions, identified the main topic areas, and created a Resolutions Guide. The guide [...]

Filed in Databases,IT Management,Online Fundraising,Social Media,TechSoup,Web 2.0 No Responses yet

Early-Bird Discount on the Nonprofit Technology Conference Ends 1/31

The early-bird registration period for NTEN’s 2009 Nonprofit Technology Conference ends January 31.  I love the NTC.  Here’s what the NTEN folks have to say about it: In addition to the scores of breakout sessions, the networking, camaraderie, and general nptech-related good times, noted author Clay Shirky will be the keynote speaker at the 2009 [...]

Filed in Consulting,Email Marketing,IT Management,Mobile Communications,Online Fundraising,Social Media,TechSoup,Web 2.0 Comments Off

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